As probably the most pungent, intimidating-looking fruits on the earth, the durian can not go unnoticed, particularly by Malaysians. However true fanatics know that not all durians are constructed the identical on the within even when they appear roughly the identical on the surface.
Jake is aware of this greatest. Sure, most Malaysians can speak about how a lot they love durian, however what number of of them can truly confidently say, “That’s a Musang King!” or “That’s a D24!” simply by taking a look at one?
Even so, not everybody has the time to really discover ways to determine and differentiate durian species from each other. Therefore, the Musang King app says fret not, they’re right here to do the job for you as an alternative.
Bringing The Farmer’s Eye To The AI
“The Musang King app is meant to empower all durian lovers,” shared Jake Thui, a part of the founding crew of the app. “All of us who get pleasure from durians have undoubtedly encountered conditions the place we’re uncertain of the durian selection in entrance of us. Most occasions it’s as a result of we’re unfamiliar with the figuring out traits of the varieties we like.”
Therefore, the Musang King app was born to simplify the durian-buying expertise for durian-lovers, whereby you’ll be able to snap a photograph of the durian and find out about which selection it’s in just some seconds.
This venture was began in 2019 by a number of durian lovers who got here from pc science and finance backgrounds, plus teachers who’ve finished analysis on the Malaysian fruit business.
As of now, the app is ready to recognise 6 durian varieties to this point, that are the Musang King (D197), Sultan (D24), Golden Phoenix (D198), Golden Bun (D13), Crimson Flesh (D101), and Darling (D88), however the crew is constantly engaged on increasing their recognition library.
Inside The App
Conditions the place customers would use this app can be when they’re at a durian farm or stall, and want to determine the number of the durians. Identification apart, the app can also be meant for customers to find trusted durian stalls within the nation.
“We need to curb ‘faux Musang King’ durians being bought irresponsibly to harmless patrons, since most customers discover it exhausting to recognise high-quality durians. Furthermore, finding pop-up durian stalls by the street is difficult. Shoppers both discover good stalls by probability or by word-of-mouth,” Jake defined.
The app is free for any customers to obtain, whereas durian sellers must pay a small charge in the event that they wished to record themselves on the app’s map. Like on every other e-commerce app, these offline sellers would profit from this itemizing through having an internet presence.
Ought to the app work as meant, this characteristic will have the ability to improve their stall’s visibility to their customers close by, as their customers are extra possible to make use of the app to find durian sellers near them.
Jake shared that there’s additionally a industrial model of the app for industrial use, which is one other means the crew is monetising.
How The App Works
Whereas not everybody has a durian farmer’s eye to inform a spread aside from one other, do durians even have traits on the surface which can be distinct sufficient to distinguish?
To most customers, all durian varieties look nearly an identical, however to a durian planter, the general form of the fruit, the form of the thorns, and patterns on the fruit like the bottom make an enormous distinction, Jake added.
For instance, one can inform aside a D24 from a Musang King by the previous’s thinner thorns which can be denser in quantity. On the similar time, a D24’s seam on the backside is spherical, its crown space is just not as clean, and its stem is shorter and fatter. These are traits that the app makes use of to inform the varieties aside.
“You wouldn’t have to kopek open the durian, simply good snapshots of the unopened fruit along with your cellphone digital camera will have the ability to do the job!” Jake defined.
As of now, their principal problem is getting extra customers onboard outdoors of the durian season, in addition to extra sellers to record on their map. However first, their ongoing plan proper now could be to incorporate extra durian varieties underneath their identification.
Whereas there are various kinds of durian in Malaysia which have but to be explored by the app, it already covers 5 out of 10 of the popular durian varieties in Malaysia, in line with Hernan, a neighborhood durian merchandise producer. It’s a very good begin as most stalls are likely to promote a couple of of those varieties and clients are likely to go for these too.
- You’ll be able to be taught extra in regards to the Musang King app here.
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Featured Picture Credit score: Musang King App